le and brands, knowing how to gain followers on Instagram is the first step to being successful when using this, which is one of the most widespread media in Brazil. Nowadays, creating a social media marketing strategy without including Instagram is practically suicide. Especially if you work in sectors such as fashion and accessories, decoration, events and many others that have a strong visual appeal. Until recently considered a “girls’ network”, Instagram has been gaining ground in the market and has ended up becoming, along with Facebook, one of the best channels for promoting a company.
The big problem is that in order to reach an audience that is truly relevant to your marketing, you need to have a large follower base on Instagram which unfortunately . Not everyone can achieve. That’s why we’ve put together this short guide on how to.
Use Instagram ads to gain more followers So let’s see what you should do to get more followers on Instagram in a professional way. Tips on how to gain followers on Instagram Check out the main tips below to increase your number of followers on Instagram. Of course, we will talk about the number of followers, but the focus will also be on the quality of these followers. Check it out! 1 – Create a strategy for your presence on Instagram Our first tip for anyone who wants to know how to gain followers on Instagram is to create a minimum of organization for your actions, that is, create a marketing strategy on however minimal it may be.
If you position yourself in an
amateurish way, your follower base may grow, but not in the way it could if you created a structure and set of guidelines for your Instagram presence. 2 – Define the profile of followers you want There’s no point in trying to please everyone and filling your Instagram profile with followers who won’t actually care about your posts, and therefore won’t interact with your profile, devaluing it from the point of view of relevance.
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It’s not enough to just get new followers, but real followers who fit the profile of potential customers for your business. Buying followers? No way. Why inflate your base with a follower who might stop following you on this social network due to lack of interest in your posts.
In addition, they must be partners in promoting your posts, commenting on them and sharing what you publish. This interaction with your publications has a huge impact on the Instagram algorithm , and this helps to make your profile more relevant and thus achieve greater reach for your publications.
Ask your competitors for help
Every time I say this or give this tip in our Instagram Course , I hear a voice in the background whispering: You nasty little cheater! I don’t agree with the voice. There’s nothing unfair about it. It’s “job duties” and nothing more. 4 – The profiles you don’t want to follow Knowing how to gain followers on Instagram is relatively easy. The hard part is sometimes identifying the profiles you absolutely don’t want to follow, and there are many. I’m not talking about likeability, of course. I’m referring to those profiles that have technical indicators that reveal that they will add nothing, or almost nothing, to the objective of spreading your message on Instagram. Among them are: Profiles with a reduced number of followers.
Private profiles Profiles that show little activity Profiles without an image of the person or brand Profiles following many more people than being followed In all these cases, there are clear mathematical indications that they have no relevance whatsoever, and therefore, they do not fit the type of followers you should be looking for. How to gain more followers on Instagram 5 – Profiles you should follow How to gain followers on.
Instagram Simple, follow the right people
Just as there are profiles that we don’t want to go near, there are others that are a real must . Features of Instagram profiles you should follow: Influencers in your industry Profiles with many followers Those who have a high level of activity Public profiles In general, profiles that have these characteristics are the most relevant on Instagram and also those that can help in the mission of reflecting your message.
Automate the process Once you have defined the parameters of the type of followers that are really of interest to your Instagram marketing strategy, you have already solved a good part of the problem. All you need to do is identify the profiles you want to follow and start following them effectively. The problem is that doing this manually is a lot of work and, on top of that, it will require a good deal of organization from you, which I know is not everyone’s strong point.
The solution, therefore, is to automate content marketing: how and why to make a strategy the process, but how do you gain followers on Instagram automatically? There are currently several tools on the market that allow you to automate the process of following people and brands on Instagram that meet certain criteria, which makes the service much easier. In our course, we present several of them, which we have already tested and used with our clients.
How to gain more followers on
Instagram As you can see, when it comes to how to get more followers on Instagram , the important thing is not the number itself, but how much these followers can add to your Instagram marketing strategy, in terms of spreading the message. With good technique, planning and the right tools, it is possible not only to increase the number of followers on Instagram , but also to increase the ability to spread your own message on this network and generate more engagement in your publications .
Even using automation tools, gaining followers on Instagram is hard work, so we must carefully select the profiles we want to follow and invest our time in interactions. In our Social Media Course , whenever we talk about follower or fan base, I always remember that what matters in the end is quality and not quantity, which in fact is nothing more than one of the vanity metrics in social media. Stay up to date by subscribing to our.
Most used social networks in
What are the most used social networks in Brazil ? This is a recurring question among brands that have woken up and are now looking to implement a marketing strategy on social networks. The use of social media depends largely on the target audience you are working with. When creating a social media marketing strategy, one of the first steps is to define the Marketing Persona for your product, service or content.
In our social media course , we place this item as a priority, right at the beginning of the training, as it will determine which social media channels we will adopt in our campaigns. To make the right choice, you also need to know which social networks are most used in Brazil , so that you don’t waste time with .
The first place among the most used social networks in
Brazil, as expected, goes to Facebook , which has also occupied this position in the world ranking for some time now, and for this reason, Mark Zuckerberg’s network is an indispensable channel in any social media marketing plan. With atb directory billions of users worldwide, one of the great advantages of Facebook is that the network is extremely versatile, offering several resources that allow marketing professionals to develop creative and, above all, segmented actions based on the target audience.
Tip for Facebook – Before starting any action on this media, study the tool and its resources very well, so as not to waste time and resources on publications that do not generate returns due to lack of planning. 2 – Instagram Most used social media in Brazil In second place on the list of the most popular social networks in Brazil is Instagram , a network for sharing images, photos and videos, which in turn also belongs to Facebook, which gives it a certain advantage over other networks of this type.
Success can be attributed to its extreme ease of use . And also to people’s natural tendency to want to share their moments through photos. Instagram is a social network with a very high visual impact and is therefore recommended for actions with great visual appeal. Instagram Tip – One of the biggest mistakes on Instagram is thinking that the number of followers is the most important thing. The goal should be to find an audience that is engaged with the brand and not just the number of followers.