To make this change known to citizens, Correos launched a campaign to reach out to young people and modernise itself with a trap song “Cross, double M, line, spiral” in which the change is explained in a very graphic way.
Volkswagen rebranding
The German brand has recently presented its new logo, with which it intends to inaugurate a new era in which Electromobility will be the protagonist.
Until now, brands had in common a 3D logo style with depth and shadow, but the digital age is making the new trend 2D logos with sans-serif fonts and simple lines for greater impact on mobile devices.
The brand has stripped down the graphic to the essentials for ease of teacher database use and contrast. But for some, this new image has not seemed so new, as it bears a certain resemblance to the one it had in the 60s and 70s, although with some differences.
In addition, the brand has added an accompanying sound to its new logo , which represents a change in its communications and which we will soon associate as inherent to the brand.
Rebranding of the Volkswagen brand
4. Rebranding of fundo
Not so controversial, but we changed our brand a few months ago at mbudo. We are a young agency and the logo that represented us when we started two years ago no longer had anything to do with the philosophy that characterizes us now.
Now mbudo has matured, but without losing the digital marketing resume dynamism, flexibility and proximity to the client that has always characterized us.
That is why we eliminated the fundo character and created a new, simpler graphic accompanied by our name with a new rounded, lowercase font that aims to be less forceful and more customer-friendly.
With this change we have updated our website , blog and social networks. If you haven’t checked them out yet, I don’t know what you’re waiting for!
4 Account Based Marketing (ABM) tools to succeed
account based marketing tools for target accounts
More and more companies are opting for a strategy based on yeezys shoes Account Based Marketing. According to HubSpot, more than 60% of companies will launch a strategy of this type over the next year. If you belong to this percentage, in this post we will inform you about its main benefits and what Account Based Marketing (ABM) tools you will need to be successful in managing and automating your marketing strategy.
